Frequently Asked Questions

Here are the answers to some of the most common questions we’re asked. If you can’t find what you need to here, please contact our customer care team at 800-829-4493 or


Natural Balance® products are available at many local and independent pet specialty retailers. Additional pet product retailers like PetSmart®, Petco®, Chewy®, and Amazon® also stock Natural Balance®. To find a specific Natural Balance® product in store or online, visit our Where to Buy page.

At this time, we do not offer a direct-buy purchasing option. Our products are available at many local and national pet specialty retailers.

Our Customer Care Team is more than happy to send you a coupon. Simply contact us Monday – Friday, 8 a.m. – 5 p.m. CST, at 800-829-4493 or use our live web chat feature. If you prefer email, send your request to

Product Information

Natural Balance® pet foods contain a variety of wholesome meats and vegetables, many of which feature some natural color variation. For example, the skin color of potatoes can range anywhere from a deep red to off-white. Depending on the batch, Natural Balance’s finished kibble will reflect that natural range of colors to some degree.

All of our Natural Balance® foods and treats include a “Best if Used By” date on the back or bottom of the package.

The date on the packaging is the date by which we guarantee the product to remain fresh. We do not recommend using our products once they have expired.

Kibble should be stored in a cool, dry location. It can remain in the original packaging as long as it’s kept closed tightly in order to limit exposure to air and light. An airtight food storage container is ideal, but either way, dry food should stay fresh for two to three months after the bag is opened, when stored correctly.

Refrigerate canned products within two hours of opening. An opened can has a shelf-life of two to three days when stored airtight in the refrigerator.

At Natural Balance®, we want you to be completely satisfied with every product you buy from us, so we offer a 100% Satisfaction Guarantee. To replace a product quickly and easily, simply visit your original retailer and ask for an exchange. If you’re unable to return or exchange your item, you can reach out to our Customer Care Team. We’re available to help you Monday – Friday, 8 a.m. – 5 p.m. CST, at 800-829-4493, or by live chat on our website. Like to email instead? Find us at

Feeding Instructions & Nutrition

Natural Balance® products are formulated to provide complete and balanced nutrition for the various stages throughout your pet’s life. It’s not necessary for you to add any additional supplements or nutrients.

Yes! We recommend gradually switching your pet’s diet over a period of 7 – 10 days. Typically, this is done by replacing 20 – 25% of the current food with the replacement formula every couple of days.

Every Natural Balance® product is unique, but caloric information can always be found on the product packaging and on the product description pages of our website. For specific nutrition inquiries, you can web chat with our Customer Care Team or call us at 800-829-4493, Monday – Friday, 8 a.m. – 5 p.m. CST.

Natural Balance® offers both grain-free and grain-inclusive formulas to meet the varying needs of all dogs and cats. To find the best formula for your best friend, web chat live with our Customer Care Team or call us at 800-829-4493, Monday – Friday, 8 a.m. – 5 p.m. CST.

Donations and Sponsorship Programs

At this time, we do not offer either of these programs.